S02:E01: Mitch Thrower of Events.com Shares Mega Earning Potential Formula

S02:E01: Mitch Thrower of Events.com Shares Mega Earning Potential Formula

How do you go about taking the first step on your entrepreneurial journey? For financier, author, 22x Ironman triathlete, and businessman, Mitch Thrower, the question was more than metaphoric. After fracturing both knees and needing multiple leg surgeries, Mitch fell in love with extreme athletics. His passion for sports and stick-to-it attitude shaped the trajectory of his business ventures in the years to come including the creation of Triathlete Magazine, a go-to resource for like-minded athletes.


Sensing that a bigger opportunity was on the horizon, Mitch sold the Triathlete brand and launched events.com, a powerful software as a service (SaaS) platform with intuitive tools to take the stress out of event planning and boost profit margins. Mitch continued to lean on his triathlon background to guide the growth of his new company, “swimming on sight of buoys”, meaning; he set obtainable milestones and followed a “Due Diligence Checklist” – a trick her recommends for anyone taking on a start-up project.


In between happy chomps of Grub Burger Bar’s scrumptious Jive Turkey and Guacapotle burgers, we tackle a wide range of business advice including; how to select the right partner, source capital, hone your post-pitch interview, and address complicated communication issues within a team. Plus, Mitch says this secret formula, RRHMLMR x MDA, is what you need to create a modern company with mega earning potential. You’ll have to watch to learn more. Welcome to Season Two of Business & Burgers!


Watch this episode on YouTube: https://youtu.be/G_ASpvre8SQ


Learn more about our guest:


On the menu:


Tasty quote to chew on:

“Find where the money is flowing in what you love.”


Food for thought:

  • Pick your partners wisely. Find someone who has integrity, great motivation, and intelligence.
  • Use a “Due Diligence Checklist” as your start-up road map.

Always ask for a post-pitch interview. You can learn a lot from constructive criticism.

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