S02:E04: Conquering Fear with Jeff Gogue from Off the Map Tattoo

S02:E04: Conquering Fear with Jeff Gogue from Off the Map Tattoo

Business & Burgers
Business & Burgers
S02:E04: Conquering Fear with Jeff Gogue from Off the Map Tattoo

World-renowned tattoo artist, Jeff Gogue, spent years searching for his niche before stumbling upon tattooing. An ambitious and hard-working soul from age 13 on, Jeff grew up feeling that limitations had been placed on him due to his circumstances, and he yearned to escape those bonds. From selling t-shirts, to trying his hand at fine art, Jeff searched for that one thing that would propel him into the realm of successful entrepreneurs. How did he find the strength to dive headfirst into the unfamiliar world of tattooing?


No one is born knowing how to dance, or draw, or run a business. All skill is acquired and, with enough diligence, mastered. In Jeff’s mind, the only difference between artists and “non-artists” is fear; courageous people express themselves, and fearful people hold it in. Fueled by courage, Jeff unleashed his creativity and became a highly sought after and  extraordinarily talented artist.


In the beginning, tattooing looked easy. As Jeff soon found out, a lot of labor goes into any enterprise before it becomes effortless. Between mouthfuls of the Bi-Animal Burger at The Haul in Grants Pass, Oregon where one of his tattoo shops is located, Jeff recounts how difficult it was to come to the realization that one person cannot do and be everything. Just as the old adage “it takes a village” states, you are just one part of a whole. Master what you are good at, and bring in others to support your weak spots. Above all, Jeff says, stay true to yourself, give your all, and have the courage to face the outcome, whatever it may be.


Based at Off the Map Tattoo with locations in Oregon, Massachusetts, and Italy, this soft-spoken man continues to dominate the industry while living for what he is passionate about. Watch the full episode now.


Watch the episode on YouTube: https://youtu.be/m_ZbM3VwT9o


Learn more about our guest:


On the menu:


Tasty quote to chew on:

“Courageous people express themselves, and fearful people hold it in.”

Food for thought:

  • Skills are acquired. Mastering a skill takes a lot of time.
  • It takes courage to express yourself. Overcome your fear and take that first step into the unknown.
  • One person can’t do everything. Identify your weak spots and hire people to fill those gaps.
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